Tech Nation - Just the Fax, Ma'am
       
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       11/05/1993 - Just the Fax, Ma'am
       
       Dr. Moira Gunn speaks with Carl Malamud, head of the Internet
       Multicasting Service, and Marshall Rose, of Dover Beach Consulting, on
       the new service which they have set up to enable faxing over the
       Internet global communications network. You may say, "So what?" ...
       [ Ed. 184 bytes of hype deleted ;-]
       
       Moira also speaks with Don Peppers. With Martha Rogers, he is author
       of the book, "The One-To-One Future." The trend of mass marketing is
       no more -- with modern technology, the hope to "hit" some portion of
       the masses is fast being replaced by the ability to market to
       individuals. Innovative new use of the fax, and the orientation to
       uniquely identify each customer are discussed, along with attendant
       privacy issues
       
   SND TechNation_Fax.mp3
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