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       #Post#: 29--------------------------------------------------
       The same needs 
       By: Himon kumar Date: August 30, 2023, 4:17 am
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       Experience Well the subject of this journey has at any stage
       Thus being phygital is not about having digital technologies in
       the physical store for example It is above all being centered on
       the consumer s experience Therefore it is this logic that should
       guide marketing planning the production of campaigns and actions
       and even the analysis of consumer behavior data What is the
       origin of the Phygital concept The phygital.
       Concept emerged a few years ago As much as mobility has driven a
       new form of consumption the consumer is not limited to WhatsApp
       Number List
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       digital channels On the
       contrary it added channels evolved the use of others but rarely
       excluded one channel over another Even experts point out that
       phygital is not about using a smartphone or not And yes about
       the intersection of countless means Therefore we say that the
       consumer has become a hybrid and has called.
       [img]
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       Us to transform the way we relate to him It goes through several
       channels at the time it needs and wants physical store social
       networks website telephone among other channels In all of them
       he gets specific information that makes him mature the desire to
       buy For brands one way to serve the phygital consumer is to
       materialize omnichannel strategies whose principle is
       communication in any and all channels in a fluid and integrated
       way After all as much as the digital market has grown
       exponentially in recent years it is necessary to guarantee the
       consumption options that the customer.
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