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#Post#: 29--------------------------------------------------
Furthermore one of the main advantages
By: abu raihan Date: September 3, 2023, 1:26 am
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This type of purchase enables an interactive relationship:
through messaging apps, the customer can interact directly with
the seller or a expert and ask for personalized advice on the
articles in which he is interested of live shopping is the
ability to evaluate comments in real time and easily measure
some KPIs such as the opening rate, the number of products added
to the cart and the most popular items. In this way it will be
possible to immediately evaluate the impact of live shopping on
sales and acquire further information on user preferences.
Brands like Macy's and Walmart have already Phone Number List
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invested in streaming sales, but many
others are embarking on this path encouraged by the response of
the public on social media, confident that this method, hand in
hand with the evolution of technologies, will produce
revolutionary effects for companies in the retail sector. Social
commerce 2022 Augmented reality Through AR (Augmented Reality)
people have the opportunity to try products before choosing them
. It is a solution that works very well in the furniture sector,
and which is finding more and more applications in numerous
other sectors, such as cosmetics and clothing.
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In the case of social commerce, incorporating Augmented Reality
effects in Instagram feed and stories (or TikTok videos), for
example by trying to develop ad hoc filters, could help create
engaging experiences. Combined with live shopping sessions,
Augmented Reality could help your brand differentiate itself
from the competition and strengthen its reputation among a
specific target. Augmented Reality, like Virtual Reality, allows
you to offer highly personalized experiences for which customers
are willing to pay higher than average prices.
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