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       #Post#: 142--------------------------------------------------
       Facebook
       By: socialfacebookwebmaster Date: May 17, 2018, 9:52 am
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       Facebook
       Like it or not, Facebook also deserves to be on this list – and
       not just because it finally released a pretty good iPad app,
       putting an end to a long wait.  The reason why we listed it? Its
       transformation into a media platform (see our round-up post
       about F8).
       As you may have noticed if you’re one of the million people who
       use Facebook on a daily basis, it is now much more than a social
       network. Instead, it also lets you listen to music and share it
       with your friends, and the same goes for movies.
       But what interests us the most is Facebook’s impact on news;
       people are increasingly getting their news by looking at what
       their friends have been sharing on social networks. These
       ‘friends’ can include media outlets, and those which decided to
       jump onboard are already seeing impressive results; as we
       reported, The Guardian’s Facebook app has been installed by over
       4 million people in two months. In other words, it seems that
       audacity pays off.
       From partnering with Facebook to saying no to Apple’s rules,
       risk-taking strategies have brought rewards to prestigious
       sources such as the FT and The Guardian, and could inspire other
       media outlets to follow the trend.
       No matter what they decide, there is one thing they need to be
       aware of: the future of media will be social.
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