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#Post#: 29--------------------------------------------------
Tech Toyota launches a new SUV to disrupt Kenya's used and new S
UV market
By: Dmill Date: August 3, 2018, 3:06 pm
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The 2018 model comes packed with an array of features such as
all-terrain performance, ride comfort, interior comfort, safety,
versatility and most importantly, ample space.
The 2018 Toyota Rush is priced at just Sh3 Million ($30,000)
inclusive of taxes.
Toyota Kenya on Thursday unveiled the 2018 Toyota Rush model
dubbed the country’s most versatile Sports Utility Vehicle
(SUV), in a move expected to disrupt Kenya’s used and new SUV
market segment.
The 2018 model comes packed with an array of features such as
all-terrain performance, ride comfort, interior comfort, safety,
versatility and most importantly, ample space.
play Toyota Kenya Managing Director, Arvinder Reel (foreground)
and Toyota Kenya General Manager, Operations, Joshua Anya pose
inside the 2018 Toyota Rush vehicle model that was launched in
the Kenyan market today. (George Tubei)
Speaking during the launch, Toyota Kenya Managing Director, Mr
Arvinder Reel said Toyota Rush was created to provide an
affordable, zero-mileage alternative to prospective SUV buyers
who are looking for a vehicle with ideal all-terrain
performance, ride comfort, interior comfort, safety, versatility
and most importantly, ample space.
“We have studied the market and realised that prospective car
owners in Kenya are looking for vehicle that perform well both
in urban and off-road settings. Toyota Rush is an affordable
full feature SUV that meets that aspiration at the fraction of
the cost of importing a used SUV. With superior features both on
and off-road, the all new Rush is sure to be appreciated by all
customers,” said Reel.
play
Priced at just Sh3 Million ($30,000) inclusive of taxes, the
all-new Toyota Rush takes the fight to the doorstep of the
second-hand cars market as it is competitively priced.
“Basically for me the key thing is price, it is very affordable,
it’s also roomy and has lots of space even for a large family
since it is a seven seater, it is fuel economical, very easy to
maintain through our network and it has got all the features
on-road and off terrain,” Mr Reel told Business Insider SSA.
Also read: All you need to know about the car President Kenyatta
fell in love with at Total Motor Show 2018
play The 2018 Toyota Rush model is priced at just Sh3 Million
($30,000) inclusive of taxes, (George Tubei)
The 7-seater SUV comes in a compact body offering ample loading
and storage space as well as collision safety (passive safety)
features include a sturdy body structure, as well as active
safety features which include Vehicle Stability Control (VSC)
and Hill-start assist control (HAC) systems to help provide
safety during routine driving.
play The 2018 Toyota rush model comes equipped with push button
start system. (George Tubei)
Here are all key features about Toyota Rush
Spacious three-row 7-seater SUV
Minimum turning radius of 7.0 meters ensures nimble
manoeuvrability.
Cargo space provides enough storage even with all seats in use.
play All you need to know about 2018 Toyota Rush model (photos)
(George Tubei)
Automatic air conditioner, dual zone (with rear ceiling vents)
Multimedia touch screen 7 (17.7 cm) with 8 speakers
play All you need to know about 2018 Toyota Rush model (photos)
(George Tubei)
Reverse camera (back monitor)
Bluetooth audio and hands-free
play All you need to know about 2018 Toyota Rush model (photos)
(George Tubei)
Power windows (all)
Rear parking sensors
Roof rails
play The 2018 Toyota Rush. (George Tubei)
Front fog lamps with chrome bezel
ABS, VSC, TRC, EBS, HAC safety systems
play All you need to know about 2018 Toyota Rush model (photos)
(George Tubei)
6 SRS airbags as standard (D, P, 2xSIDE, 2xCURTAIN)
17” alloys 215/60 R16, machined design
play All you need to know about 2018 Toyota Rush model (photos)
(George Tubei)
LED type main headlamps, LED rear combination light
Push button start system (engine start)
play All you need to know about 2018 Toyota Rush model (photos)
(George Tubei)
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