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       Mw3 vs bf3
       By: Ryan Date: May 27, 2011, 6:43 pm
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  HTML http://www.thetechgame.com/images/news/article/511372e8e3.jpg
       MW3 vs Bf3
       Electronic Arts may be talking a good game when it comes to
       taking on the Call of Duty franchise this fall, but analysts
       believe that’s about all they’ll do. EA has plans to sink an
       unprecedented amount of advertising into the Battlefield 3
       between now and this fall when the game is scheduled to release,
       in the hopes that gamers will “see the light” when it comes to
       their military shooter. Call of Duty has established itself as a
       mass market game, and this fall it itends to stregthen that mass
       market appeal by introducing premium online functionalities to
       sink the hook in even further to its burgeoning base of loyal
       customers. On the other hand, Battlefield is already generating
       a ton of buzz within the core gamer community. The work put into
       the Frostbite 2 engine, shows in each and every trailer we’ve
       seen so far. Analysts are predicting that Call of Duty’s mass
       market appeal will once again have this years title the number
       one seller of the year, and could possibly challenge last year’s
       Call of Duty: Black Ops as the best selling game of the
       franchise. The initiative to move the Battlefield franchise into
       the sightlines of more than just the core first person shooter
       fan, could steal some market share away from Activision, but
       analysts predict that Modern Warfare 3 is likely to outsell the
       game by a 3-1 margin.
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