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   DIR Return to: 2020-11-10 Executive Meeting
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       #Post#: 67--------------------------------------------------
       Reduce cost of Banner Ads?
       By: rhandom Date: October 24, 2020, 11:46 am
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       Banner ads have never been lucrative for the COC, but when the
       price was nearly tripled years ago, it pretty much dried up the
       banner ad business that we did get.  Would love to see some
       more/different banner ads on the site.  Let's reduce the cost
       and maybe do some sales.  I would put a banner ad on the site
       for my "Pandemic Merit Badges" if the cost was lowered.
       Do we want to lower the cost of Banner Ads?  I suggest
       $100/year, which is what it was before.  Open to other ideas.
       #Post#: 72--------------------------------------------------
       Re: Reduce cost of Banner Ads?
       By: rhandom Date: October 24, 2020, 1:00 pm
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       A related question - we currently haven't got a Sponsorship
       Coordinator.  Is anyone interested in taking on that role?  See
  HTML https://www.calgaryoutdoorclub.com/aboutus/help.asp
       page for
       more info.
       I don't think this needs to be a big role.  It would mainly
       involve receiving the sponsorship e-mails (which are very few
       and far between) and adding banner ads when/if we sell any.
       If you want to grow the role to include everything outlined on
       the page linked above, I'm not going to stop you, but that will
       be up to you.  :)
       #Post#: 73--------------------------------------------------
       Re: Reduce cost of Banner Ads?
       By: Duane Date: October 24, 2020, 4:42 pm
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       I think reducing the cost of banner ads is more than justified
       based simply on the decrease in traffic our site has seen over
       the past few years.   $100 works for me!
       #Post#: 126--------------------------------------------------
       Re: Reduce cost of Banner Ads?
       By: LenK Date: November 4, 2020, 7:44 am
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       $100 sounds reasonable.
       #Post#: 136--------------------------------------------------
       Re: Reduce cost of Banner Ads?
       By: lwytrykush Date: November 5, 2020, 11:35 am
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       how was the banner cost set? Why did it go up?
       more money is better than none, and I think $100 is reasonable.
       #Post#: 139--------------------------------------------------
       Re: Reduce cost of Banner Ads?
       By: rhandom Date: November 5, 2020, 2:59 pm
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       I set the price of the banner ads years ago at $100/year.  After
       the club was incorporated, they jacked the price up to somewhere
       around $250/year, I think (I don't remember for sure) and it's
       been in that area ever since.  I don't know why they jacked
       it... probably assumed that a banner ad on the COC web site was
       more valuable than I had priced it at.
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