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#Post#: 10--------------------------------------------------
These metrics measure
DIR By: Arfan hossen
Date: September 10, 2023, 3:35 am
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Learn more about the topic with our guide dedicated to marketing
automation for Prestashop What are the other metrics to take
into consideration In addition to the conversion rate it is
important to take into account other crucial metrics to measure
the performance of your eCommerce. the bounce rate abandonment
rate and level of end user engagement.
The best way to collect data regarding these aspects is to
connect your eCommece to Google Analytics. The analysis of the
data collected will help you Phone Number List
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improve the user experience and thus
indirectly act on the conversion rate. In particular The bounce
rate indicates the percentage of people who abandon the website
after viewing just one page.
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A high percentage is not a good sign. For some reason users don
t find what they re looking for in your online store and
therefore abandon browsing immediately after reaching the
website. At this point it is up to you to try to identify what
hinders navigation through analysis and act directly on these
elements to improve them and eliminate points of friction.
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