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#Post#: 59--------------------------------------------------
Deciding Whether to Go Solo or with a Partner
By: Shovo Ray Date: September 2, 2023, 11:25 pm
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The jump" if and when they decide to take it. I personally know
what I'm good at and what I'm not. I couldn't see launching an
agency - at least one you want to experience quick growth -
without having a partner (unless you want to invest the salary
to have someone handle a "partner" position as a paid employee).
There is simply too much for one person to do for them to do it
all alone - and fast. My personal weakness lies in operations. I
don't like being chained to the office every day and travel too
much promoting the agency to be the person managing operations.
My personal strength lies in business development, growth and
strategy. My weaknesses make me a horrible COO. My strengths
make me a good CEO. I've found that the absolute key to creating
a successful partnership lies in making sure that your partner
has strengths where you DON'T. In PushFire, my partner Phone
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Sean and I compliment
each other very well. I'm a veteran with SEO and link building.
He's great with PPC management (something completely foreign to
me). I'm good at business development and client strategy. He
actually enjoys (and is good at) managing the staff and clients.
That makes him a fantastic COO. Before you rush to launch an
agency solo, ask yourself if you can really handle every aspect
of running said agency (or are willing to hire to fill the
gaps). If not, ask yourself who you know.
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That would be a great COMPLIMENT to your skill set. And then
make sure you vet that they actually have the skills you think
they do and that you can work as a team without wanting to kill
each other and being "locked" into a company from a public
perspective. Work quietly together for a few months and see how
it goes (that is what Sean and I did for about 3 months). And if
all goes well, make it official. Business Formation and
Operating Agreement Once you decided to make it official you
need to form your business. I actually own part of an
incorporation service (an accounting firm owns the other half)
so I got my advice on what KIND of company to form from my
partners in that site since I didn't know all the intricacies of
owning a business in Texas (where I'd recently moved). If you're
not sure of what kind of company.
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